Tuesday, July 5th, 2011
What’s cooler than a cupcake? Moustaches, of course. Combine the two and you’re pushing the needle toward cultural zeitgeist. Add salted caramel and Nutella and there’s a full on stampede of fixed-geared bikes and ironic glasses headed your way.
Which is to say that Moustache Bakery, set to open later this summer in Healdsburg, isn’t the usual cinnamon roll and croissant sort of spot. Homegrown twenty-somethings Christian Sullberg and Ozzy Jimenez are planning a new school patisserie at 381 Healdsburg Avenue hawking sweet “American classics with character.”
What exactly does that mean? The menu’s still browning a bit in the oven, but what they can tell BiteClub is that they plan on relying on plenty of produce from nearby farms and wineries, for example using Dry Creek Zin in their red velvet and carrots from nearby farms for their carrot cake. Other treats include Mason Jar cupcakes, brownies and milk, macarons and banana cake with Nutella frosting. So far, so good: Tasty and trendy.
The Healdsburg and Piner High grads have been in the baking industry since attending SRJC. “We’re two guys…born and raised in Sonoma County trying to do what we love — bake,” said Christian. “Not every business needs to be born from the East Coast or LA or even San Francisco to be successful in our tiny close-knit town,” he added.
Stay tuned for more details.
Moustache Bakery, 381 Healdsburg Ave., Healdsburg